Matthew Gould Lucht is an atypical creative leader and marketing misfit. He’ll poke holes in your strategy, interrogate your assumptions and won’t pull punches if they need adjusting. He’ll rethink your approach, help re-shape your narrative and execute what deserves executing. 

Matthew works for the things that deserve a place in the conversation. He grew up working for clients in consumer-tech and culturally-coveted retail. His background check will register hits on strategy, narrative creation, art direction, and design.

He can tell you what you need to know and what you need to ignore.
He is relentless when it comes to inventing and reinventing the norm.

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CV & Work Samples Avilable Upon Request